With our proven understanding of the independent garden centre sector in England, we’ll identify the root cause (or causes) of your in-store and/or online sales challenges in Phase 1 of our approach.  We call it a Sales Audit. Then we’ll either fix them for you or advise you on how to fix them yourself.

So whether it’s an increase in footfall and ultimately sales you need or a hand to guide you in implementing changes that will improve your overall sales operations, contact us – best is by email for a quick reply – and then let’s talk.

At the very least we’ll give you some great sales advice for your garden centre business.

We’re on top of the latest sales thinking and – most importantly – how to apply what works.

If you’re facing a specific sales challenge, contact us today.

But don’t just take our word for it …

CLIENT TESTIMONIALS
(These original documents and many other testimonials are available on request)

Suzanne Burgess of SalesBytes has personally worked with me at our retail nursery/garden centre as an external marketing consultant from July 2020 until the end of August 2023.

The major projects she initiated and managed for our garden centre included:

1. Setting up the website and web shop on the Garden Connect platform

Suzanne was very hands-on, getting actively involved in the stock takes with me and creating the many price lists and content for every item. We did not have the luxury of EPOS so you can imagine just how difficult maintaining stock levels manually on the web shop has been, but we’ve found creative ways

2. Managing FaceBook and Google post as well as general marketing administration

She set up the Meta Business Suite and created a basic link from the web shop to Facebook’s shop app. She created a VIP mailing list on MailChimp whereby we send out personalised emails to online customers from time to time. I can confirm that traffic. ‘likes’, positive reviews and customer engagements have increased significantly in the past three years for our website, Google and Facebook. We often get compliments from customers about the website as well as the significant visual improvements at the garden centre itself.

3. Improvements managed entirely by Suzanne included:

Sourcing software for further POS plant identification to help educate less experienced customers and improve sales conversions in-store.

Sourcing and introducing our full colour printing system for creating POS signage as well as price lists for composts and the printing of high-quality outdoor plant labels.

Introducing plant labelling software for the new plants with descriptions and building the required library of images – essential for our large deliveries of imported plants from the EU.

Our sales growth over the past few years has been phenomenal.  It is hard to say exactly what has been due to Suzanne’s involvement and all the positive changes we have made (because of how the COVID pandemic positively impacted garden centre sales generally). But what is interesting is that we are still doing extremely well in 2022-2023 where other local garden centres have sadly been taking tremendous strain.

I would highly recommend her to any garden centre owner and/or Garden Connect customer who is keen to grow profitable sales and attract new customers – whether in-store, online or both. Her expert knowledge of the GardenConnect system is a huge advantage to clients.

Emma R – General Manager – September 2023

(2015-2020) – B2B Consulting

We were fortunate enough to be introduced to Suzanne Burgess and SalesBytes in February 2015. ICS, a medium sized, owner managed company who primarily needed professional consultancy in setting up and implementing systems& processes, with a key focus on optimising our CRM system. Our second critical need was for the specialist recruitment of the ‘right’ sales staff to drive the business to a new level.

Suzanne began working with our company in March 2015 and we contracted her services for one year. In this time, she literally changed the sales face of our business. She developed an intimate knowledge of who we are, how we differentiate ourselves in the market, how we did things, what could be improved upon, what our strengths & weaknesses are, what our strategic goals are and how we needed to not only stabilize our resource team but also energise them.

Suzanne succinctly ring-fenced the business requirements and our expectations of her consulting services at the outset of the project.

As the weeks and months went by, I could see the definitive milestones being ticked off. Staff morale increased, revenue grew, operational efficiencies improved and our business just began running like a well-oiled machine – it was invigorating!

Suzanne was a personal mentor to me, often availing herself after hours to walk me through situations where a professional sounding board was needed.

Although multi-skilled, a key talent of Suzanne’s which I recognised was her ability to extract data using whatever tools are available and work through them tirelessly, to create a concise and meaningful analysis of statistics which tell an important story. From this she helped us construct a strategy to put things into action.

Our business has shown phenomenal growth in the last years and I truly feel that Suzanne’s influence was a catalyst.

I wish her much success in the future and look forward to staying in touch as friends.

–  Claudia Coetzer – Managing Director – January 2020